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Wetherspoons: How Do They Do It?!
45m
Overview:
A behind-the-scenes look at the inner workings of one of the UK's most popular pub chains, shining a light on the secrets of the brand's success. The programme explores how Wetherspoons has gained ground on its rivals by being cheaper, quicker or more responsive to customer demands, and reveals some of the tactics used to keep their customers coming back, from cheap deals on food and drink to opening their doors morning, noon and night. 
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